Wedding Dresses 101

One of the most important decisions a bride-to-be will make during the preparation of her wedding is her wedding dress. Why do you think there are TV shows completely dedicated to wedding dress shopping? Such a major decision can be overwhelming, to say the least. Saying yes to the perfect dress isn’t nearly as easy as the yes to the love of your life asking you to marry them. Here are a few tips on how to make wedding dress shopping easier.


  • Make sure to set a budget for your wedding dress. This will help filter the stores that you should be looking at.
  • The average cost of a wedding dress is $1000 in the US. Of course, you can spend less than that or you can spend much more.
  • Generally speaking, 10% of your total wedding budget should be spent on fashion attire, to include the groom’s attire. Split this percentage how you see fit.
  • Remember, this is the most important dress you will likely ever buy. Fall in the love with it before choosing!

Pinterest and other fashion apps

  • Pinterest is an extremely helpful tool. The better you know what kind of dress you want, the more the professionals will be able to help you.
  • Don’t limit yourself to just Pinterest. There are tons of apps out there to help you narrow down the style of dress you want.
  • With styles of wedding dresses growing by the year, selecting a style before going into a shop will eliminate a ton of time and stress.


  • We know you want all your loved ones to help you choose the perfect dress, but limit your entourage to 3-4 of your most trusted friends and family.
  • Having too many “influencers” can make the decision-making process more difficult.
  • Narrow down your entourage by asking yourself who you would trust with your firstborn child.


  • Make sure you leave yourself enough time to either visit the wedding dress shop multiple times or for shopping around. You may not find your perfect dress on the first excursion.
  • Dresses typically take 6 months to be made. If you don’t leave yourself plenty of time, you may be shopping in the bargain bin!
  • Alterations take time as well. The likelihood of the dress you choose fits you perfectly are slim. Leave yourself about a month for alterations.

Follow these guidelines and your experience shopping for the most important dress of your life should be much less stressful and chaotic. Good luck and congratulations on finding your person!